Runscene ID
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    Campaigns
    Lifestyle loopConcept

    Run + Kopi Trails

    Run first, kopi after.

    A lifestyle campaign for curated social routes that end at cafes, warungs, breakfast spots, or coconut stops. This is where running becomes weekend culture.

    Register interestSubmit a raceSponsor this

    Where

    Jakarta / Bandung / Bali

    Format

    Lifestyle

    Campaign goal

    Turn routes into social rituals and partner-friendly moments.

    How participation works

    The mobile app remains the proof layer; public web explains why to join.

    Step 1

    Complete a featured route or attend a partner crew run.

    Step 2

    Scan or claim a route/cafe stamp when available.

    Step 3

    Share the route, finish spot, and post-run ritual.

    Mechanics

    What the campaign means operationally.

    Runner format

    Curated route plus a friendly finish spot.

    Partner format

    Cafe/warung perk, stamp point, or simple listed finish recommendation.

    Proof layer

    Route completion or QR stamp can be added later; public guides can launch first.

    Launch supply

    Seeded pieces to verify, attach, or sell before a public push.

    Route

    Seeded

    Jakarta, Bandung, and Bali route seeds

    Route-guide content can launch first, even before QR stamps or perks.

    Crew

    Seeded

    Sanur Social Miles

    Good placeholder for the easy social-run and cafe-finish story.

    Race

    Seeded

    Bali Coast Social Run

    Seed listing that demonstrates free social runs and lifestyle positioning.

    Partner

    Needs verification

    Cafe finish partner

    Needs one real cafe/warung partner before this becomes a public perk.

    Launch readiness

    What can be promoted now versus what needs setup.

    Public route guide

    Can start as editorial route content without QR or perks.

    Ready

    Partner perks

    Needs a small set of cafe/warung partners before calling it live.

    Needs setup

    QR stamps

    Optional after the route/cafe loop proves people care.

    Later

    Shareable proof

    Status objects runners, crews, and partners can repost.

    route postcardcafe stampcrew recappartner perk

    Launch next steps

    Use this page for partner conversations now, then make it live only after the race/crew supply, reward promise, and app proof path are explicit.

    Register interestAdd an eventSponsor package

    More campaign worlds

    Seasonal ideas to test next

    View all

    Launch pilot

    Merdeka 81K

    Run 81 kilometers together for Independence Month.

    Impact flagship

    Cahaya Run Jakarta

    Every run brings light to the city.

    Seasonal drop

    Ramadan Night Miles

    Run after dark, gather after effort.